Internet to account for 15.6% of Global ad expenditure by 2011
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Internet advertising continues to grow worldwide. Expected growth in internet advertising is by 18% in 2009. The internet is forecasted by Zenith Optimedia to take 15.6% share of global ad expenditure in 2011, 5.2 percentage points ahead of magazines and 5.6 points behind newspapers. Click here to read more about predicted trends.
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